Why are more ASO specialists looking towards SEO?
Сertainly, ASO and SEO are top traffic sources as both channels involve a self-motivated audience that's genuinely interested in the advertised offer.
Advertisers are interested in such traffic and are willing to pay more for it. However, these sources are not easy and often require strong technical skills as well as regular financial investments.
Evgeny Fishman, ASO and SEO specialist, shared the real advantages and disadvantages of working with ASO and SEO.
Read the full article on the WelcomePartners Blog.
